Abstract: Marketing is aimed at motivating any type of goods or services from production to final user. Marketing in modern day banking requires professional skills of persuasion and conviction to bring about acceptance by customers to your organizations bearing in mind other competitors in the society. Marketing non interest banking will have to consider other financial institutions who are moving side by side and are a lot stronger and accepted by the society.
A comparison between conventional banking and non interest banking was made to bring about the “SWOT” position of both systems for any readers understanding, using Habib Nigeria Bank as a case study..............ORDER FOR COMPLETE PROJECT MATERIAL NOW!! .
